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THE ATTRACTIONS ELEMENTS OF TELEVISION ADVERTISING AND THEIR RELATIONSHIP TO CONSUMER PREFERENCE

iraq journal of market research and consumer protection, 2022, Volume 14, Issue 1, Pages 118-129
 

“The role of modern communication technology in developing the performance of television channels”

LARK JOURNAL FOR PHILOSOPHY , LINGUISTICS AND SOCIAL SCIENCES, 2023, Volume 15, Issue 3 ج2, Pages 493-513

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